As of April 1st there’s been a change in the terms and conditions towards URL’s in Google AdWords.

Therefore they now actively distinguish between display URL, destination URL and landing page URL.

Because there’s great confusion among our customers here’s what you need to know:
In case you use our integration with Google AdWords you can control the display URL (which is what people see) and the landing page URL (which is where people go).
We on our side control the destionation URL; elsehow we couldn’t track your campaigns.

In these new terms Google state:

For example, the following would be acceptable:

Display URL: www.google.com/adwords
Destination URL: www.trackingurl.com/google123
Landing page URL: www.google.com

In case I made a campaign in Google AdWords for … say a fantastic on-line marketing platform I could make a text ad with these URL’s in play:

Display URL: www.traceworks.com
Destination URL: http://6d45184a-c7dd-499e-9972-7a65ded85c8b.statcamp.net/ turl/?id=60444e778c47480aa1b777996ae04923
Landing page URL: http://www.traceworks.com/product.htm

Unless I’m greatly mistaken this is not a violation of the terms and conditions of Google AdWords. In case Google gets this wrong, just tell them to contact us - we will gladly sort out the mess!