The Dojo is the official blog of the marketing software company TraceWorks.

Just as I promised in my last post: We have a new feature for you. Actually it’s not just a new feature - also we’ve improved usability.

Once people started using our adserving solution we got tons of suggestions from customers and partners. Because of that we’ve done some changes to the flow.

To be completely fair it wasn’t that hard to improve usability - we just removed a few steps and made it faster. A lot faster.

Try it - you’ll love it.

Also we added the possibility of having more than one clickTAG in one ad. This means that you’ll be able to segment your ads better. Instead of leading all visitors to the same campaign landing page you can now have them go directly into a sub category.

This real life example shows you a banner with two clickTAGs. Clicking on the first will take you to our product page and the second will lead you to our job section.

In case you need help changing your existing campaigns or your banners, just contact us and we’ll assist you. Happy adserving.

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