Jimmy Maymann on Media Youcracy – something every CMO needs to understand … or else
Morten E. Wulff Aug 1st
No Comments »In this presentation from Cannes Lions 2007 Jimmy Maymann provides a compelling story about understanding and mastering the rules of a rising consumer engagement and importance … there are paradigm shifting changes going on in the media space. You mr. CMO needs to get ready … or else
Check it out: http://www.goviral.com/cannes2007.php
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