If you have been using Headlight for a while, you may already have familiarized yourself with the concept of the WhyChart.
This most illustrious chart shows you the progress of your activities in relation to any changes you might have made to your campaigns.
It was conceptualized to answer the basic question: What effects does my carefully, orchestrated marketeering have on the way activities perform.
Until now a campaign’s conversions have all been summed up in a ‘total conversion’ recap, with no way of seeing the individual campaign’s conversion performance.
Now, however we’ve made it possible for you to view the conversion course of each individual campaign that you run :

Just click ‘Conversions’ in the Marketing Performance tab, and…. a nice little graph will greet you - along with your usual drill-down view.
Without user interaction the graph will only show the total sum-course of your campaigns.
But check off one of your conversions in its checkbox (as if to drill down), and campaign will be added to the graph.
Astounding, I think you must agree.

For the sake of readability we have limited the amount of conversions displayed at any one time to 6.
Any number above that has shown to be plain undicipherable.
Trust us on this.