8 Books that will slightly change your life
Morten E. Wulff Oct 3rd
The Tipping Point by Malcolm Gladwell
Small Is The New Big by Seth Godin
Freakonomics by Steven D. Levitt & Stephen J. Dubner
Blue Ocean Strategy by W. Chan Kim & Renée Mauborgne
The Wisdom of Crowds by James Surowiecki
The Solution Centric Organization by Keith M. Eades
The Long Tail by Chris Anderson
Getting Real by “37 signals“
Did I miss any???
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I would put The Design of Everyday Things by Don Norman on that list as well.
It’s off course not about marketing as such, but surely tells you a lot about (bad) design and solutions to everyday problems.
What about “7 Habits of Highly Effective People” by Stephen R. Covey?
I thought you might have read it. I know, I would like to read it. I’ve heard it’s quite a good guide to help yourself.
I don’t consider myself to be “effective”. Thinking about this actually provoked me to look up the definition of “effective”, which is:
“…producing or capable of producing an intended result or having a striking effect”.
Still, I’m definitely not effective. I’m a team player. Hopefully I can produce some great ideas and perspectives and fuel the process with a little opportunism - but I honestly need other people to help produce the actual RESULT.
Well, probably a good reason for me to read it - even though I would much rather read a book called “7 Habits of Highly Effective Teams”…