Most companies are very different from each other and most have different overall marketing objectives. This is simply how the world is and also how Headlight has been designed: with flexibility (e.g. customization) as one of our overall product paradigms – both regarding the user interface (UI) and with the backend architecture.

One example of customization and flexibility is our central Performance Dashboard. It is very straight forward to define/create/add/remove the most relevant information to your specific business.

Sample elements you can create could be custom Key Performance Indicators (KPI’s) and/or custom Performance Goals. These are defined and added to the Performance Dashboard in just seconds:

Sign-up for the beta-release of Headlight here.