The Dojo is the official blog of the online marketing software company TraceWorks.

tech.pngInteresting Web 2.0: The 24 Minute Documentary. One of the issues they address: “In a user generated world what role does a publisher have?” – Mike Arrington (TechCrunch).

I don’t think that the “user generated world” exist. I think it’s a small island the size of Bornhom.

User generated content is a fun and quirky supplement. But in the long run I really find most user generated content to be very un-interesting and boring. And I don’t see this changing.

Youtube for instance – 99% of the content is not worth investing valued time in. 1% is tolerable. All-in-all everything fails to be a serious contestant in the fight for consumer attention.

So, Mike Arrington, I don’t really see a “user generated world” now – or in a million years. I see a “user participation world”. I don’t think producers will loose any ground to user generated content so I don’t really see why the “role” of producers would be any different.

People want quality content available for free on-demand. “Quality content” is just as important an aspect as “free” and “on-demand”. What the hell is “content” by the way? Does a very personal journal on myspace.com filled with typos qualify to be “content”?

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2 Responses to “User generated content is … Bornhom.”

  1. Lars BUur  August 10th

    You should speel Bornholm correctly :)

  2. Wulff  August 11th

    For this reason this NOT CONTENT – “but just a very personal journal [...] filled with typos”.

    Thanks :)

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